IT for Decision Makers
Ecommerce – The Internet and Business
Group Activity
- Break plenary into groups of 3-5 members.
- Each group is allocated a number and given a business activity from the list below. The members of the group are owners / board members of the business and have the task of developing an e-commerce strategy for their business. They have to come up with the following. [pk1]
- Choose a business activity from the list below:
· Large Tourist Resort
· Remote Eco Tourism resort.
· Fish Export Company
· Game Fishing
· Handicrafts
· Fine Art
· Government Department for Trade
4. For your business
· Give your company a name.
· Identify your target market.
· Why would you use the web to reach them?
· Choose a Domain Name
· What content would you have on your website?
· Who will develop your website?
· Who will manage your website?
Identify your costs.
Identify potential impact on revenues.
5. Present findings to the plenary session.
[pk1] Following: need a list! Or already on #3
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